*,*:before,*:after{box-sizing:border-box;margin:0;padding:0}:root{--purple: #7c3aed;--purple-mid: #9c5cf5;--purple-light: #ae88d1;--purple-faint: #f5f0ff;--purple-faint2: #ede4fc;--dark: #0f0a1e;--dark2: #1a1035;--text: #1e1333;--text-muted: #6b5c85;--white: #ffffff;--border: rgba(124,58,237,.12);--prty-radius: 18px;--prty-radius-sm: 12px;--shadow: 0 2px 20px rgba(124,58,237,.08);--shadow-md: 0 8px 40px rgba(124,58,237,.14);--font-he: "Heebo", sans-serif;--font-en: "Inter", sans-serif;--ease: cubic-bezier(.4, 0, .2, 1)}html{scroll-behavior:smooth}body{font-family:var(--font-he);background:#fff;color:var(--text);overflow-x:hidden;direction:rtl;-webkit-font-smoothing:antialiased}body.en{direction:ltr;font-family:var(--font-en)}#navbar{position:fixed;top:0;left:0;right:0;z-index:200;height:66px;display:flex;align-items:center;padding:0 48px;background:#ffffffe6;backdrop-filter:blur(20px);-webkit-backdrop-filter:blur(20px);border-bottom:1px solid transparent;transition:border-color .3s var(--ease),box-shadow .3s var(--ease)}#navbar.scrolled{border-bottom-color:var(--border);box-shadow:0 1px 24px #7c3aed12}.nav-inner{width:100%;max-width:1200px;margin:0 auto;display:flex;align-items:center;justify-content:space-between}.nav-logo img{height:40px;width:auto;display:block}.nav-links{list-style:none;display:flex;gap:40px}.nav-links a{text-decoration:none;font-size:15px;font-weight:500;color:var(--text-muted);transition:color .2s;letter-spacing:.01em}.nav-links a:hover{color:var(--purple)}body.en .nav-links{flex-direction:row-reverse}.nav-right{display:flex;align-items:center;gap:12px}.nav-linkedin{color:var(--text-muted);display:flex;align-items:center;transition:color .2s}.nav-linkedin svg{width:18px;height:18px}.nav-linkedin:hover{color:var(--purple)}.footer-linkedin{color:#ffffff59;display:flex;align-items:center;transition:color .2s}.footer-linkedin svg{width:20px;height:20px}.footer-linkedin:hover{color:var(--purple-light)}.lang-toggle{border:1.5px solid var(--border);background:transparent;color:var(--purple);font-family:Inter,sans-serif;font-size:12px;font-weight:700;padding:6px 16px;border-radius:20px;cursor:pointer;letter-spacing:.08em;transition:all .2s}.lang-toggle:hover{background:var(--purple);border-color:var(--purple);color:#fff}.hero-logo-wrap{margin-bottom:40px;display:flex;justify-content:center}.hero-logo-img{width:220px;height:auto;filter:drop-shadow(0 8px 36px rgba(124,58,237,.4))}#hero{min-height:100vh;display:flex;align-items:center;justify-content:center;position:relative;overflow:hidden;padding:120px 48px 80px;background:#fff}.hero-bg-shapes{position:absolute;inset:0;pointer-events:none;overflow:hidden}.shape{position:absolute;border-radius:50%;filter:blur(90px);animation:drift 10s ease-in-out infinite}.shape-1{width:640px;height:640px;background:radial-gradient(circle,rgba(174,136,209,.35),transparent 70%);top:-200px;right:-160px}.shape-2{width:480px;height:480px;background:radial-gradient(circle,rgba(124,58,237,.18),transparent 70%);bottom:-140px;left:-80px;animation-delay:3s}.shape-3{width:320px;height:320px;background:radial-gradient(circle,rgba(156,92,245,.2),transparent 70%);top:40%;left:38%;animation-delay:6s}@keyframes drift{0%,to{transform:translate(0) scale(1)}50%{transform:translate(20px,-30px) scale(1.06)}}.hero-content{position:relative;z-index:2;max-width:800px;text-align:center}.hero-eyebrow{display:inline-block;font-size:11px;font-weight:600;letter-spacing:.08em;text-transform:uppercase;color:var(--purple);background:var(--purple-faint);border:1px solid rgba(124,58,237,.18);padding:7px 18px;border-radius:20px;margin-bottom:32px;white-space:nowrap}#hero h1{font-size:clamp(40px,6.5vw,72px);font-weight:900;line-height:1.1;color:var(--dark);margin-bottom:24px;letter-spacing:-.02em}#hero h1 .accent{background:linear-gradient(135deg,var(--purple) 0%,var(--purple-light) 100%);-webkit-background-clip:text;-webkit-text-fill-color:transparent;background-clip:text}.hero-sub{font-size:17px;line-height:1.8;color:var(--text-muted);max-width:600px;margin:0 auto 40px}.hero-ctas{display:flex;gap:14px;justify-content:center;flex-wrap:wrap}.btn-primary{display:inline-block;background:var(--purple);color:#fff;font-size:15px;font-weight:600;padding:14px 36px;border-radius:32px;text-decoration:none;box-shadow:0 6px 28px #7c3aed52;transition:all .25s var(--ease);letter-spacing:.01em}.btn-primary:hover{background:#6d28d9;transform:translateY(-2px);box-shadow:0 10px 36px #7c3aed66}.btn-ghost{display:inline-block;background:transparent;color:var(--purple);font-size:15px;font-weight:600;padding:13px 32px;border-radius:32px;border:1.5px solid rgba(124,58,237,.3);text-decoration:none;transition:all .25s var(--ease)}.btn-ghost:hover{border-color:var(--purple);background:var(--purple-faint)}.scroll-hint{position:absolute;bottom:16px;left:50%;transform:translate(-50%);z-index:2}.scroll-hint span{display:block;width:20px;height:34px;border:2px solid rgba(124,58,237,.25);border-radius:12px;position:relative}.scroll-hint span:before{content:"";position:absolute;top:5px;left:50%;transform:translate(-50%);width:3px;height:7px;background:var(--purple-light);border-radius:2px;animation:scrollDot 2s ease-in-out infinite}@keyframes scrollDot{0%{opacity:1;transform:translate(-50%) translateY(0)}to{opacity:0;transform:translate(-50%) translateY(12px)}}section{padding:96px 48px}.container{max-width:1160px;margin:0 auto}.section-header{margin-bottom:56px}.section-header.centered{text-align:center}.section-tag{display:inline-block;font-size:11px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--purple);background:var(--purple-faint);padding:5px 14px;border-radius:20px;margin-bottom:14px}.section-tag.light{background:#ae88d12e;color:#d4b0f5}.section-header h2,.about-intro h2{font-size:clamp(28px,3.5vw,44px);font-weight:800;color:var(--dark);line-height:1.15;letter-spacing:-.02em}.reveal{opacity:0;transform:translateY(24px);transition:opacity .6s var(--ease),transform .6s var(--ease)}.reveal.visible{opacity:1;transform:translateY(0)}#why{background:var(--purple-faint);padding:72px 48px;border-top:1px solid var(--border);border-bottom:1px solid var(--border)}.diff-grid{max-width:1160px;margin:0 auto;display:grid;grid-template-columns:repeat(4,1fr);gap:2px}.diff-item{padding:36px 28px;background:#fff;position:relative}.diff-item:not(:last-child):after{content:"";position:absolute;top:20%;bottom:20%;left:0;width:1px;background:var(--border)}body.en .diff-item:not(:last-child):after{left:auto;right:0}.diff-num{font-family:Inter,sans-serif;font-size:11px;font-weight:700;letter-spacing:.1em;color:var(--purple-light);margin-bottom:14px}.diff-item h3{font-size:16px;font-weight:700;color:var(--dark);margin-bottom:10px;line-height:1.3}.diff-item p{font-size:14px;color:var(--text-muted);line-height:1.7}#about{background:#fff}.about-top{max-width:820px;margin-bottom:64px}.about-top h2{font-size:clamp(26px,3.5vw,40px);font-weight:800;color:var(--dark);line-height:1.2;letter-spacing:-.02em;margin-bottom:20px}.about-top p{font-size:16.5px;color:var(--text-muted);line-height:1.85;margin-bottom:16px}.about-columns{display:grid;grid-template-columns:1.2fr 1fr;gap:56px;align-items:start}.about-col-title{font-size:18px;font-weight:800;color:var(--dark);margin-bottom:24px;padding-bottom:12px;border-bottom:2px solid var(--purple-faint2)}.about-services-list{list-style:none;display:flex;flex-direction:column;gap:16px}.about-services-list li{font-size:15px;color:var(--text-muted);line-height:1.7;padding-right:20px;position:relative}body.en .about-services-list li{padding-right:0;padding-left:20px}.about-services-list li:before{content:"";position:absolute;right:0;top:9px;width:6px;height:6px;border-radius:50%;background:var(--purple)}body.en .about-services-list li:before{right:auto;left:0}.about-col p{font-size:15.5px;color:var(--text-muted);line-height:1.8;margin-bottom:16px}#services{background:#1e1535;color:#fff}#services .section-header h2{color:#fff}.services-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;background:#ffffff12;border:1px solid rgba(255,255,255,.07);border-radius:var(--prty-radius);overflow:hidden}.service-card{background:#261b45;padding:36px 28px;cursor:default;transition:background .3s var(--ease);min-height:140px;display:flex;flex-direction:column;gap:0}.service-card:hover{background:#2e2055}.service-card h3{font-size:17px;font-weight:700;color:#fff;line-height:1.3;transition:color .2s;flex-shrink:0}.service-card:hover h3{color:var(--purple-light)}.svc-desc{font-size:14px;color:#ffffffb3;line-height:1.7;max-height:0;overflow:hidden;margin-top:0;transition:max-height .4s var(--ease),margin-top .3s var(--ease),opacity .3s var(--ease);opacity:0}.service-card:hover .svc-desc{max-height:120px;margin-top:12px;opacity:1}#coverage{background:var(--purple-faint)}#coverage .section-tag{background:#fff}.coverage-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}.coverage-card{background:#fff;border-radius:var(--prty-radius);border:1px solid var(--border);text-decoration:none;color:inherit;display:flex;flex-direction:column;padding:28px 26px 24px;transition:transform .25s var(--ease),box-shadow .25s var(--ease),border-color .25s}.coverage-card:hover{transform:translateY(-4px);box-shadow:var(--shadow-md);border-color:#7c3aed4d}.coverage-outlet-logo{height:44px;display:flex;align-items:center;margin-bottom:18px}.coverage-outlet-logo img{height:36px;width:auto;max-width:160px;object-fit:contain;border-radius:6px;display:block}.coverage-swipe-hint{display:none}@media(max-width:640px){.coverage-swipe-hint{display:flex;align-items:center;justify-content:center;gap:8px;margin-top:16px;font-size:13px;color:var(--text-muted);font-weight:500;animation:pulse 2s ease-in-out infinite}.swipe-arrow{font-size:20px;color:var(--purple);font-weight:700;line-height:1}@keyframes pulse{0%,to{opacity:1}50%{opacity:.45}}}.coverage-body{padding:0;display:flex;flex-direction:column;flex:1}.coverage-client{font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:var(--purple);margin-bottom:8px}.coverage-card h3{font-size:15px;font-weight:700;color:var(--dark);line-height:1.45;margin-bottom:10px;flex:1}.coverage-desc{font-size:13px;color:var(--text-muted);line-height:1.65;margin-bottom:16px}.coverage-arrow{font-size:13px;font-weight:600;color:var(--purple);transition:gap .2s;display:flex;align-items:center;gap:4px}.coverage-card:hover .coverage-arrow{gap:8px}body.en .coverage-arrow{direction:ltr}@media(max-width:900px){.coverage-grid{grid-template-columns:repeat(2,1fr)}}@media(max-width:640px){.coverage-grid{grid-template-columns:1fr}}#clients{background:#fff}.clients-marquee-wrap{overflow:hidden;direction:ltr;mask-image:linear-gradient(to right,transparent 0%,#000 10%,#000 90%,transparent 100%);-webkit-mask-image:linear-gradient(to right,transparent 0%,#000 10%,#000 90%,transparent 100%)}.clients-marquee{display:flex;gap:16px;animation:marquee 22s linear infinite;width:max-content}.clients-marquee:hover{animation-play-state:paused}@keyframes marquee{0%{transform:translate(0)}to{transform:translate(-50%)}}.client-item{display:flex;align-items:center;justify-content:center;padding:16px 36px;background:var(--purple-faint);border:1px solid var(--border);border-radius:var(--prty-radius-sm);min-width:180px;height:80px;transition:border-color .2s,background .2s,transform .2s}.client-item:hover{background:var(--purple-faint2);border-color:#7c3aed4d;transform:scale(1.03)}.client-item img{max-height:52px;max-width:180px;width:auto;height:auto;object-fit:contain;filter:grayscale(1) opacity(.65);transition:filter .25s}.client-item:hover img{filter:grayscale(0) opacity(1)}.client-item img[alt="קן התור"],.client-item img[alt="הקריה האקדמית אונו"]{max-height:64px;max-width:200px}#contact{background:linear-gradient(145deg,var(--dark) 0%,#2d1060 100%)}#contact .section-header h2{color:#fff}.contact-cards{display:flex;gap:24px;justify-content:center;flex-wrap:wrap;max-width:780px;margin:0 auto}.contact-card{flex:1;min-width:300px;background:#ffffff0d;border:1px solid rgba(255,255,255,.1);border-radius:var(--prty-radius);padding:36px 32px;display:flex;gap:20px;align-items:flex-start;-webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px);transition:background .25s,border-color .25s,transform .25s}.contact-card:hover{background:#7c3aed1f;border-color:#ae88d159;transform:translateY(-2px)}.cc-photo{width:72px;min-width:72px;height:72px;border-radius:50%;overflow:hidden;border:2px solid rgba(174,136,209,.4)}.cc-photo img{width:100%;height:100%;object-fit:cover}.cc-info{display:flex;flex-direction:column;gap:6px}.cc-info h3{font-size:19px;font-weight:800;color:#fff;margin-bottom:4px}.cc-phone,.cc-email{font-size:14px;color:#ffffffa6;text-decoration:none;font-family:Inter,sans-serif;direction:ltr;display:inline-block;transition:color .2s}.cc-phone:hover,.cc-email:hover{color:var(--purple-light)}.cc-linkedin{display:inline-flex;align-items:center;gap:6px;font-size:13px;font-weight:600;color:var(--purple-light);text-decoration:none;margin-top:6px;transition:color .2s,gap .2s}.cc-linkedin svg{width:14px;height:14px;flex-shrink:0}.cc-linkedin:hover{color:#fff;gap:8px}footer{background:var(--dark);border-top:1px solid rgba(255,255,255,.05);padding:28px 48px}.footer-inner{max-width:1160px;margin:0 auto;display:flex;align-items:center;justify-content:space-between}.footer-logo{height:30px;opacity:.8}footer p{font-size:13px;color:#ffffff4d;font-family:Inter,sans-serif}@media(max-width:1024px){.diff-grid{grid-template-columns:repeat(2,1fr)}.diff-item:nth-child(2):after{display:none}.diff-item:nth-child(odd):after{display:none}.diff-item:not(:last-child):after{inset:auto 10% 0;width:auto;height:1px}}@media(max-width:1024px){.services-grid,.coverage-grid{grid-template-columns:repeat(2,1fr)}}@media(max-width:900px){.about-columns{grid-template-columns:1fr;gap:40px}}@media(max-width:640px){section{padding:72px 24px}#navbar{padding:0 24px}.nav-links{display:none}#hero{padding:100px 24px 64px}.hero-ctas{flex-direction:column;align-items:center}.diff-grid,.services-grid{grid-template-columns:1fr}.team-card{flex-direction:column}.footer-inner{flex-direction:column;gap:12px;text-align:center}#why{padding:56px 24px}.hero-logo-img{width:160px}.hero-logo-wrap,.scroll-hint{display:none}.service-card{cursor:pointer;min-height:unset}.service-card .svc-desc{transition:max-height .4s ease,margin-top .3s ease,opacity .35s ease}.coverage-carousel-wrap{overflow-x:auto;overflow-y:hidden;-webkit-overflow-scrolling:touch;scroll-snap-type:x mandatory;scrollbar-width:none;margin:0 -24px;padding:4px 24px 8px;scroll-padding-inline:24px}.coverage-carousel-wrap::-webkit-scrollbar{display:none}.coverage-grid{display:flex;flex-direction:row;gap:14px;width:max-content;grid-template-columns:none}.coverage-grid>*{flex:0 0 82vw;max-width:340px;scroll-snap-align:center}.coverage-card{height:100%}.clients-marquee:hover{animation-play-state:running}.client-item{min-width:150px;padding:14px 28px;height:72px}.client-item img{max-height:44px;max-width:150px}.client-item img[alt="קן התור"],.client-item img[alt="הקריה האקדמית אונו"]{max-height:56px;max-width:170px}img,svg,video{max-width:100%;height:auto}.coverage-swipe-indicator{display:flex;align-items:center;justify-content:center;gap:14px;margin-top:22px;pointer-events:none;color:var(--purple)}.coverage-swipe-indicator .csi-arrow{font-size:32px;line-height:1;font-weight:700;animation:csiNudge 1.6s ease-in-out infinite}.coverage-swipe-indicator .csi-arrow:last-child{animation-delay:.8s}.coverage-swipe-indicator .csi-line{display:block;width:80px;height:2px;background:currentColor;opacity:.55;border-radius:2px}@keyframes csiNudge{0%,to{transform:translate(0);opacity:.7}50%{transform:translate(-3px);opacity:1}}}.coverage-carousel-outer{position:relative}@media(min-width:641px){.coverage-swipe-indicator{display:none!important}}